Marketing And Sales Plan
Marketing And Sales Plan
When it comes to the success of Fearless Platinum Arts, marketing is crucial.
While the products/services are in high demand, naturally in a thriving market and within the industry, to maximize the potential and achieve the expected growth that Seema has set in place, a detailed marketing strategy that evolves to accommodate market change will be in place.
With a clear and understood marketing strategy, Fearless Platinum Arts will achieve success and hit the expected revenue and achieve the other goals in place early on.
- Website Promotion
- Social Media Strategy
- Offline Advertising
Website Promotion
SEO and online advertising to drive traffic to the site, generate leads and increase sales.
A focus on the critical keywords to generate traffic will take the business forward in decreasing the advertising costs as the organic growth via SEO kicks in. To supplement, paid advertising will be considered via major search engine networks such as Google Ads.
Building the website presence will ensure that the company has a steady flow of traffic at low cost, but high conversion which will result in increased revenue and assist with other marketing tactics which will utilize the traffic sources to boost other methods of promotion including: email marketing, social media and more.
Social Media Strategy
Build brand identity, awareness and engagement through social media platforms including Facebook, YouTube, Instagram and Twitter.
Reputation is key and having a positive, engaging presence online will keep the business in the green. This practice will aid with expansion and growth.
Offline Advertising
Print advertising to access new client bases and expand reach. Participation at relevant events to access new networks and grow clientele.
While these are the primary marketing tactics that Fearless Platinum Arts has in place, they are not the only options that Seema has in mind.
As the business grows, various new marketing tactics and strategies will be created to help further improve growth, increase sales revenue and take Fearless Platinum Arts to the next level.